THE MARKETING TALK

Customer experience has undergone a dramatic transformation over the past few years. Beginning as a new software category promising to help companies delight, convert and retain customers to where it is today, a business discipline, focused on aligning culture, strategy and processes to audiences’ life-cycle expectations.Consumers expect a true and consistent omnichannel experience, free of disconnected technology roadblocks that lead to poor customer experiences and negatively impact Net Promoter Score. Every customer interaction needs to be managed in the context of the customer's journey, and this 2-day powerful experience explains the right vision and technology that will help your company architect the ideal CX solution. Join the 2 day CX Summit to understand the best ways to manage customer lifecycles through ``connected moments`` that engage both the customer and the employee, yielding tremendous outcomes.